We all have an opinion about what selling is all about.
However before you decide answer this question.
Is your selling focussed on selling Product A to Customer A
Or is it about Selling your business to Customer A so that this customer wishes to buy Product A B C or any other they have a need for from you.
Another way is
Is your customer buying the product or are they buying into what your company offers?
If its the later you have started a very beneficial relationship.
Sunday, 27 May 2007
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